![]() |
![]() |
Nairobi scored 5.59 out of a possible 10.6 points in security
November 14, 2008: Nairobi has been ranked as one of the 64 cities in the emerging markets that will drive the global economy in the next decade.The survey by MasterCard Worldwide is likely to raise business competitiveness in the city ahead of new efforts to improve the road network and the connection to the submarine fibre optic cable next year. Central roleThe cable, and the city are expected to play a central role in the planned massive investment of business process outsourcing facilities under vision 2030. The facilities are expected to create jobs especially for the youth, and provide foreign exchange earnings. MasterCard Worldwide said that global economic growth is expected to be driven primarily by emerging economies at an rate of 12 to 1 compared to rich-world economies, a figure attributed to the International Monetary Fund. The survey is meant to provide “guidance” to investors on some of the hot merging economies they can put their money in. Opportunities offered by the ranked cities include real estate, retailing and supermarkets, and the potential to provide sophisticated financial and business services. Chinese cities like Shanghai and Beijing were the favourites while Johannesburg, Durban and Cape Town led in Africa. Tunis, Cairo and Casablanca also featured with Nairobi ahead of Senegal’s Dakar. Nairobi was awarded 39.12 percent points. In the category of the economic and commercial environment, it scored 6.21 out of 12.8. In the category of economic growth and development, it scored 3.8 out of 13.8. Other categories included; business environment at 9.88 out of 16.6, financial service environment at 2.55 out of 10.6 and commercial connectivity at 3.85 out of 13 points. Urban lifeIn the category of education and information technology connectivity, Nairobi scored 1.69 out of 12, quality of urban life at 5.55 out of 10.6 and risk and security at 5.59 out of 10.6 points. “By evaluating 65 emerging market cities and their increasingly important roles in global commerce, the Index offers companies a road map for where commerce is headed next,” said Walt Macnee, president of global markets at MasterCard Worldwide. Source: |

